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The Business of Catering with Primesautier

Location: Online, a Zoom link will be available in the PDF download when you purchase a ticket. Recipes will be sent ahead of the class.

This event will be recorded and every purchase will receive the recording. (You do not need to attend the live event).

Plant Academy are so excited to partner with Anne-Laure, founder of Primesautier, to share all her knowledge about plant-based catering. This masterclass is designed to arm you with all the information you need to feel confident catering for events.

In the masterclass Anne-Laure will cover:

  • How she founded Primesautier and what her main aims for the business were

  • Top five things to consider when planning event catering

  • How to manage relationships with your clients

  • What the most important capital investments are

  • How to price your catering and the different methods to do so

  • How to overcome any hurdles that you may face

  • What things to consider when designing a creative menu

  • The process of recipe development

  • How to work with suppliers and get more local food in your dishes

  • The future of Primesautier

The session will be followed by a Q&A, so come armed with all your questions.

We can’t wait to see you there!

Primesautier

After many years working behind a desk as a product manager in French luxury fashion houses, Anne-Laure decided to change path, moved to the countryside and started building her own food business. This was 5 years ago.

She quickly specialised in catering, focusing on weddings but offering her services for business events as well. Anne-Laure focuses on organic and locally sourced ingredients, always on the hunt for products you wouldn’t expect to be grown in this area (think mushroom in an old church or artisanal miso for example).

Creativity is what drives her and she loves to show how interesting plant-based food can be to wedding guests (mostly not used to eat that kind of food!).

She’s also working with a zero-waste ethic, which can be quite challenging when you do catering!

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The Business of Food Writing with Rachel de Thample

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May 4

The Business of Retreats with Trewhitts + Meadowsweet Retreat